THE GOAT’S GOODS

I teamed up with The Goat’s Good on their NEW logo design, identity and packaging. The brand evolved from a clip art logo of a goat taking a bath, to this natural and simple look. Taking into consideration that there are multiple product lines and numerous scents, the design needed to work for both men and women. Through gender specific color schemes and iconography, we were able to deliver a full collection of lotions, liquid soaps and bar soaps.